#Pieces 1982 tagline movie
#Pieces 1982 tagline series

August 23, 2021Д«ut the Ok Boomer-spirited advert sparked outrage online, including on the brandвЂ™s own Instagram account, with comments like, вЂњThe Tiffany name is becoming cheaper by the minute with this campaignвЂќ and вЂњTiffany had class. Licensed by Artestar, New York /bTGZUts4DU- Tiffany & Co.

#Pieces 1982 tagline series

The adverts, which recalled the controversial posters for the original Gossip Girl TV series from 2008, attempted to normalise the brand, matching luxury jewelry (a sterling silver chainlink lock necklace, which retailed at $2,600, and a bracelet which sold for $1,575) with the casual denim styling of the featured models. But it was also a savvy nod to the rise in jewelry for men вЂ“ led by generation Z gender-neutral icons such as Harry Styles, Lil Nas X and Connell from the BBCвЂ™s Normal People, whose chain necklace gained its own Instagram page.ДЄ few months later in July the company debuted a billboard campaign which featured two disaffected teens wearing sullen looks and Tiffany bling, accompanied by the slogan вЂњNot Your MotherвЂ™s TiffanyвЂќ (other taglines included вЂњThis is not an old schoolвЂќ and вЂњTell me the silver date again. Practically speaking, the reason for the rings for men could have been the upturn in nuptials вЂ“ it was estimated that 2021 would be the biggest year for weddings in decades. The company called the signets вЂњa modern and bold departure from the traditional wedding bandвЂќ. The current BeyoncГ© and Jay-Z ads have rolled out like an old-fashioned album campaign, but the first twist in the companyвЂ™s rebrand came in May when it debuted its first-ever engagement rings for men. Z is the generation most вЂњwilling to pay a little more to get products made by companies that share valuesвЂќ, according to Anita Balchandani, McKinseyвЂ™s leader for apparel, fashion and luxury.

The adverts are part of an overarching campaign from TiffanyвЂ™s new owners, the French super conglomerate LVMH (which owns Louis Vuitton, as well as RihannaвЂ™s Fenty line), to modernise its appeal for a younger crowd.ДЄccording to McKinsey & Company, millennials and generation Z are now the biggest spending cohorts in fashion and luxury. Some of the campaignвЂ™s photos also show the Carters posing in front of Jean-Michel BasquiatвЂ™s Equals Pi, a 1982 work that has rarely been seen before in public, according to Tiffany. The new campaign will also take over digital billboards in New YorkвЂ™s Time Square, reports WomenвЂ™s Wear Daily. Gal Gadot will wear it next, in the much-delayed film Death on The Nile, which is set to be released next year. Lady Gaga was the third woman to wear the stone at the 2019 Academy Awards.

#Pieces 1982 tagline movie

The rollout of the ad will last a year and include a short film in which BeyoncГ© will sing Moon River, a nod to Audrey Hepburn in the 1961 hit movie Breakfast at TiffanyвЂ™s.Д«eyoncГ© follows in the footsteps of Audrey Hepburn and Lady Gaga in wearing the famous jewelry piece, which was obtained by Charles Tiffany after being discovered in South Africa in 1877. BeyoncГ© is the fourth woman, and first Black woman, to wear the diamond in more than a century. The musician sports the вЂњpricelessвЂќ 128.54-carat stone alongside husband Jay-Z in a new ad campaign for Tiffany & Co.

BeyoncГ© has become the first black woman to wear the famous yellow Tiffany diamond, in the jewelry companyвЂ™s latest attempt to rebrand itself for a younger, more diverse audience.